Manager, Visual Merchandising (International)

About the Job

We are looking for a hands-on Visual Merchandising Manager to drive impactful in-store visual presentation across our jewellery retail network. This role requires a strong balance of creative execution and commercial thinking. You will work closely with Retail, Merchandising and Marketing teams to ensure visual strategies are agile, commercially effective, and aligned with our jewellery collections.

The ideal candidate is highly familiar with jewellery products, understands how visual presentation influences sell-through, and can adjust plans quickly in response to business needs.

Key Responsibilities

• Develop, implement, and execute visual merchandising strategies for windows and in-store displays, aligned with brand direction and commercial objectives.
• Take a hands-on role in VM setup, adjustments, and on-site execution across stores.
• Translate seasonal campaigns and product stories into compelling visual presentations that drive sales.
• Work closely with frontline stores, Retail Excellence and Merchandising teams to adapt VM plans based on sales performance, product availability and market feedback.
• Ensure VM standards are consistently maintained while allowing flexibility to respond to ad hoc business needs.
• Manage and coordinate with external vendors for props production, display materials and installations.
• Conduct regular store visits to review VM execution, provide guidance, and identify improvement opportunities.
• Deliver VM training and guidelines to store teams to ensure consistent execution and strong product presentation, as well as prepare related reports for management review.
• Monitor VM effectiveness and continuously refine visual approaches to maximize commercial impact.

Requirements

• Degree in Design / Visual Merchandising or any related discipline.
• Minimum 6 years of solid supervisory experience in Visual Merchandising, preferably within the jewellery industry.
• Strong hands-on VM experience with proven ability to execute and adjust displays on the ground.
• High level of familiarity with jewellery products, including presentation techniques and product storytelling.
• Strong commercial mindset with the ability to balance creativity and business performance.
• Self-motivated, proactive, and able to work independently in a fast-paced retail environment.
• Good communication and interpersonal skills to collaborate with cross-functional teams.
• Proficient in Adobe Illustrator and Photoshop.
• Proficient in spoken and written English, Chinese, and Mandarin.