Manager, Visual Merchandising
Hong Kong China
Key Responsibilities
- Develop, implement and execute visual merchandising strategies for windows and in store displays, aligned with brand direction and commercial objectives
- Take a hands-on role in VM setup, adjustments, and on-site execution across stores
- Translate seasonal campaigns and product stories into compelling visual presentations that drive sales
- Work closely with frontline stores, Retail Excellence and Merchandising teams to adapt VM plans based on sales performance, product availability and market feedback
- Ensure VM standards are consistently maintained while allowing flexibility to respond to ad hoc business needs
- Manage and coordinate with external vendors for props production, display materials and installations
- Conduct regular store visits to review VM execution, provide guidance, and identify improvement opportunities
- Deliver VM training and guidelines to store teams to ensure consistent execution and strong product presentation, as well as prepare related reports for management review
- Monitor VM effectiveness and continuously refine visual approaches to maximize commercial impact
Requirements
- Degree in Design / Visual Merchandising or any related disciplines
- Minimum 6 years of solid supervisory experience in Visual Merchandising, preferably within the jewellery industry.
- Strong hands-on VM experience with proven ability to execute and adjust displays on the ground
- High level of familiarity with jewellery products, including presentation techniques and product storytelling
- Strong commercial mindset with the ability to balance creativity and business performance
- Self-motivated, proactive, and able to work independently in a fast-paced retail environment
- Good communication and interpersonal skills to collaborate with cross-functional teams
- Proficient in Adobe Illustrator and Photoshop
- Proficient in spoken and written English, Chinese and Mandarin